White Papers & Guides

See for how an immersive 3D virtual event can transform and elevate your show.

Marketing professionals in every industry are in a time of adaptation and evolution. We have been tasked with taking a good hard look at our omni-channel marketing strategies to figure out what to keep, what to drop, and what to transform.

See for how an immersive 3D virtual event can transform and elevate your show.

WHAT’S INSIDE?

1 Marketing channel, interrupted: The trade marketing questions raised by COVID-19
  • How can we convert massive, multi-day events into permanent digital experiences?
  • How can we take the best parts of event marketing and use them for other channels?
  • How can we use the data we gather for future marketing and product development?
2 The show must go on: How Volkswagen made a ready-to-share interactive 3D trade show in 9 days

Overcoming challenges such as creating photorealism online, displaying sub-surface features, and streaming high-fidelity images without compromising on stability.

An overview of each stage from designing Volkswagen's virtual trade show to mass global distribution and delivering an interactive cosumer experience.

3 How interactive 3D streaming empowers brands to elevate trade marketing

Why Virtual Reality falls short and the problem with your media library.